Who We Are

Where is Images at the Cross now?

Progress of Images at the Cross and our major milestones:

We want to extend a heartfelt thanks to all the visionary leaders and selfless workers of Images at the Cross for the completion of major milestones and helping this dream become a reality:

A few words about


Milestone 1:

Site selected and land purchased. The Images property is geographically central to the United States in the heartland of America. It is within a day’s car ride for more than 80 million people,
which is almost 1/3 of all Americans.

Milestone 2:

We have a nonprofit Missouri Corporation Charter ‐ COMPLETED!

Milestone 3:

IRS granted Tax exempt status so all contributions are tax deductible – COMPLETED!

Milestone 4:

We have zoning approval (a miracle in itself) for a 20 story cross and multimedia center ‐ COMPLETED!

Milestone 5:

We have the website designed and operational ‐ COMPLETED!

Milestone 6:

We are extremely pleased to have the Branson community’s support and the enthusiastic buzz surrounding the project throughout the Christian world. ‐ ON GOING!

Where is Images at the Cross Going
and How Do We Get There?

Short term efforts to achieve the long term Organizational Goals include:

Prayer. Daily and Continuous Prayer for each other and Images. As we stand up for Christ, the men and women involved in Images realize that we will be targeted by the Enemy.

Building and maintaining momentum in a fundraising drive to private donors that will eventually transform into a self sustaining public fundraising drive to build facilities, provide for entertainment development and annually endow the organization.

Establishing a commitment by Christian minded leaders to serve in a Board of Directors providing oversight and a Board of Advisors providing guidance to an Executive Director. The Executive Director will manage the administration and staff of Images as well as the facility construction, entertainment development and public relations within the community.

Asking each donor to consider donating $10-$20/month for one year not only to provide a stable budget for Images and to build the Images Cross, but also as a spiritual challenge to monthly reevaluate themselves versus the priority of Seeking the Kingdom first. Matthew 6:33.

The site of the Images Cross is seven miles north of Branson, Missouri, the Entertainment Capital of the Midwest, where often 300 tour buses visit a day. It is approximately thirty miles south of the major city of Southwestern Missouri, Springfield, which has an international airport.

The Images property sits on the tallest promontory of the surrounding area, where U.S. 160 crosses U.S. 65. With an annual traffic of over 3 million people, U.S. 65 is the major North-South artery between Springfield and Branson.

We are extremely pleased and thankful to have the Branson community’s support and enthusiasm in hosting the Images Cross. Without that support, neither the zoning nor the variance to build would have been possible.

Physical Location: 4180 U.S. 65 North, Walnut Shade, Missouri

Taney County Auditor’s Website Parcel Number 05-9.0-29-000-000-002.000

Who are some of the faces behind Images at the Cross ? Governing and Advisory Board Members


Dean Brown

Dean is the founder and board chairman of Images at the Cross. Dean graduated from Branson High School and the University of Missouri. He was a veteran serving in Germany in Headquarters S-3 Plans with a top secret clearance. As an educator, he taught at Cassville, Missouri for six years. His 30 years of insurance experience started as an agent. After enormous success as an agent he quickly became a district manager. He moved up the ladder rapidly to training director, vice president, executive vice president and retired as president of a life insurance company that through his guidance ranked in the top 12 percent of all life insurance companies in America. To his credit he has 6 Who's Who listings.

Kerry Brown

Executive Director
Kerry is the Executive Director of Images at the Cross and also a Governing Board Member. His educational background includes a Bachelor of Arts from The Ohio State University and Juris Doctor Degree in Law from Capitol University. He became a member of the Ohio Bar and an Officer of the Court in 1993. His experience includes management duties of a 67 unit apartment complex, and over eleven years administration in the banking industry. His administrative experience included five years in Investments working directly with the Chief Investment Officer and another five years as a Trust Real Estate Officer with fiduciary responsibility of 150 accounts totaling in excess of $250 million in value. Kerry is married to his best friend Joy and they are currently transitioning to Branson, Missouri, returning near his birthplace of Monett, Missouri to better facilitate the task of building Branson's Cross.

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In The News -


Developer plans 200-foot-tall cross in Missouri 
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Missouri Developers to Build World’s Largest Cross 
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Grass Root Effort to Build World's Largest Walk-Through Cross is Currently Underway
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Branson cross project coming to life
Visitors to Branson will soon have a visual reminder of the hymn,
“The Old Rugged Cross.”

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Monumental project could tower over Branson area
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200 foot tall cross approved for Branson, Mo
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Middle America to get giant cross to rival Rio:
Missouri town spending $5m on 200ft religious symbol 

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Branson Man on God-Given Mission to Build Walk-Through Cross
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Images at the Cross - Project Vision
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Taney County Board of Adjustments approved the variance.
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Images at the Cross
Case Statement - Historical Perspective
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